SPAR Group’s Sonja-Rose Cowen Named One of Women We Admire’s Top 50 Women Leaders in Consumer Products and Retail
AUBURN HILLS, MI – Women We Admire, a rapidly expanding professional women's network, has named Sonja-Rose Cowen, Senior Vice President, Business Development, SPAR Group, as one of […]
Building Trust and Authenticity in Retail Merchandising: Strategies for Success
By Laura Gonda, Marketing Manager at SPAR Group and Hannah Halloran, Digital Marketing Specialist at Qantm Creative
In today's digital landscape, building trust and authenticity is crucial for businesses across industries but particularly in the extended retail value chain. Here's […]
Transforming Retail Through In-Store Events, Personalized Promotions and Optimized Store Layouts
By Sonja-Rose Cowen, SVP, Business Development
In today’s retail environment, where the lines between physical and digital shopping experiences are increasingly blurred, in-store events and personalized shopping experiences are […]
Traditional retailers need enhanced in-store experiences to compete with online merchants In the age of e-commerce giants like Amazon and Alibaba, traditional retailers […]
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